Spent weeks or months bumbling around online trying to figure out Facebook ads? You're not alone. Most business owners waste countless hours watching YouTube tutorials, reading outdated blog posts, and burning through ad budget with no clear direction.
A good Facebook ads workshop won't promise overnight success, but it will give you something far more valuable: a clear path forward and the practical skills to actually set up campaigns that work.
What Makes a Great Facebook Ads Workshop?
1. It Gets You Out of Confusion Mode
The biggest value of a workshop isn't learning some secret hack - it's getting clarity. After weeks of contradictory advice online, a structured 1-day session cuts through the noise and shows you exactly what to do, in what order, and why it matters.
2. Hands-On Setup, Not Just Theory
You need to actually build campaigns during the workshop, not just watch someone else do it. Small group settings with 1:1 support mean you get personalised help as you set up your account, create your first campaigns, and understand what you're actually doing.
Some students launch campaigns on the day. Others want more support to build out their strategy first. Both approaches work - it depends on your goals and comfort level.
3. Taught by Someone Actually Running Campaigns
There's a massive difference between someone who ran Facebook ads in 2018 and someone running high-performing campaigns right now. Meta changes constantly. Your instructor should have 10+ years of experience AND be actively managing campaigns today, showing you current trends and strategies that actually work in 2025.
4. A Clear Progression Path
The best workshops don't just teach you and disappear. They offer ongoing support based on your specific goals - whether that's another full day of training, hourly 1:1 sessions, or regular check-ins as you scale. You work at your own pace, getting help when you need it.
5. One Day, Not Weeks of Your Life
Multi-week courses sound comprehensive, but they're often just stretched-out content that could be taught in a day. A focused 1-day intensive respects your time, gives you everything you need to get started, and doesn't drag on for weeks when you could be running campaigns instead.
6. Affordable and Easy to Book
If a workshop costs thousands of pounds or requires jumping through hoops to book, that's a red flag. Good training should be accessible - easy to book, reasonably priced, and available in your area.
What You Should Learn in a Facebook Ads Workshop
A practical 1-day Facebook ads workshop should cover:
- Campaign Structure: How to set up your Ads Manager properly from the start
- Audience Targeting: Finding and reaching your ideal customers
- Creative Strategy: What makes ads actually stop the scroll
- Budget Management: How to spend effectively without wasting money
- Performance Tracking: Understanding which metrics matter
- Current Trends: What's working right now in 2025, not outdated 2018 tactics
- Practical Setup: Actually building campaigns, not just watching demos
Red Flags to Avoid
Watch out for workshops that:
- Promise immediate high-performing ads or guaranteed results
- Use outdated strategies from years ago
- Are taught by people who don't actively run campaigns
- Focus only on theory without hands-on practice
- Cost thousands of pounds for basic information
- Offer no follow-up support or progression path
- Require weeks of your time for content that could be taught in a day
Why Location Matters
Training in major UK cities like London, Manchester, Birmingham, Glasgow, or Newcastle means you're learning alongside other local businesses. You'll build a network, get location-specific insights, and have easy access to follow-up support without travelling across the country.
The Online Lab's Approach: From Confusion to Clarity
We've been running high-performing Facebook and Instagram campaigns for over a decade. We know what works, what's changed, and what's just noise. Our workshops are designed to take you from complete confusion to having a clear path forward - in just one day.
How It Works:
Step 1: 1-Day Intensive Workshop
Join us for a focused day of hands-on training in small groups with 1:1 support. You'll get practical setup skills, learn current high-performing trends, and understand exactly what to do next. Some students launch campaigns on the day. Others want to build out their strategy first. Both are fine - we work with your goals.
Step 2: Follow-Up Training (Optional)
Many students choose another full-day session - either 1:1 or in a small group - to go deeper and tackle more advanced strategies. This is where you refine your approach and start scaling what's working.
Step 3: Ongoing Support Based on Your Goals
From here, students typically move into hourly 1:1 sessions and regular check-ins. Whether you have specific goals in mind or just want ongoing support as you grow, we work at your pace. You get the help you need, when you need it.
The Giant Step Forward
Our workshops won't make you an overnight expert. But they will give you something far more valuable: a giant step forward from weeks of confusion and bumbling around online. You'll get:
- Practical setup skills you can use immediately
- Support in class as you build your campaigns
- Current strategies from someone who's been doing this for a decade
- A clear path forward instead of endless contradictory advice
- One focused day instead of weeks out of your life
- Affordable training (£650) instead of spending thousands
Why We Don't Record Sessions
All our training is live and in-the-moment. We don't record sessions because we want you fully engaged, asking questions, and getting real-time feedback. This creates a focused learning environment where you're actually learning, not just collecting videos to watch later.
What Makes Us Different:
- Small groups with 1:1 support: Personalised attention, not lost in a crowd
- Hands-on training: Build real campaigns during the workshop
- Current expertise: A decade of experience running high-performing campaigns right now
- Flexible progression: Work at your own pace with ongoing support options
- One focused day: Respect for your time and schedule
- Local training: London, Manchester, Birmingham, Glasgow, Newcastle
- Easy booking: Reserve your spot now, no delays or lengthy forms
- Affordable: £650 for a full day that ends the confusion
View upcoming workshop dates and locations
Ready to Take the Giant Step Forward?
Stop wasting weeks bumbling around online. Join one of our 1-day workshops and get the clarity, practical skills, and support you need to actually run Facebook and Instagram campaigns that work.
Whether you're a complete beginner drowning in contradictory advice, or you've tried Facebook ads before and want to learn the easier way with current trends, we'll show you exactly what to do.
Limited spaces available. Book your spot today.
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